Educational Opportunities for New Exporters

Educational Opportunities for New Exporters

April 5, 2018 Posted by Abby Pollen

Trade and Invest BC and the Consulate General of Canada in Seattle recently hosted an educational mission for B.C. agrifood and seafood companies. The annual event is part of the federal New Exporter to Border States initiative and was developed in coordination with the Ministry of Agriculture and Growing Forward 2 (GF2). The opportunity bridges the learnings shared through domestic and international programs for export-ready companies.

The Seattle New Exporters mission is designed for small and medium-sized B.C. companies with little to no previous international trade experience, and includes an introduction to exporting and preliminary exploration of opportunities in the Pacific Northwest market. B.C. agrifood and seafood companies build connections and learn from experts as they explore the requirements of exporting to the United States. The program shares valuable insights about the expectations of U.S. retailers, as well as buyer criteria and strategies for supplying to Pacific Northwest specialty food retailers.

Attending companies discover the potential of the Pacific Northwest market firsthand. Over the course of this year’s two-day mission, participants travelled to Seattle and attended seminar presentations on subjects ranging from the process for crossing the US border, to perspectives and insights on American distributors and retailers' expectations and operations in the region. They gained tangible market intelligence through guided tours of some of the specialty, natural and gourmet retailers in the greater Seattle area, and experienced exporters provided insight into the challenges and strategies they have encountered.

Trade and Invest BC offers international market intelligence to help B.C. businesses sell products and services abroad, as well as advice and direction on strategy development. Working with our extensive network of trade contacts, we can connect you to business counterparts in foreign markets. Our sector specialists can work with you to access your potential in key international markets. Focused on building relationships with B.C.’s export ready companies and prospects in priority sectors, we help connect qualified B.C. companies to the programs, services and contacts needed to succeed.

The Export Navigator pilot program is a partnership between the Province, Small Business BC, federally-funded Community Futures offices and local economic development organizations. It is open to businesses in six regions of British Columbia: Central and North Vancouver Island, the Cariboo region, the Comox Valley, the Kootenay Boundary, the North Okanagan and the Pacific Northwest. The pilot program delivers in-person guidance from an advisor with advanced knowledge in market expansion strategy. It can help small businesses become export ready by identifying new markets; determining export readiness and the necessary steps to export; accessing the services available and receiving program referrals; and navigating the logistics, customs certifications, and financing.

We have International Trade and Investment Representatives in key markets across the globe who can assist with making local introductions to potential buyers and help reduce risk and assist in accessing transparent procurement processes.

Connect with us today on LinkedIn or Twitter, or email To keep up with events like this one and many others, check out our events page.


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