This spring, agrifoods companies, producers and harvesters from across British Columbia will be participating in shows across the world promoting the freshness and diversity of B.C. agricultural products.
British Columbia seafood producers made the trek to Boston last month to attend the Seafood Expo North America
show, the largest seafood trade exposition in North America with over 19,000 buyers, suppliers, and other seafood industry professionals from 100 countries. The British Columbia pavilion has become a must-see attraction at the expo, featuring fresh BC seafood displays, delectable samples and interactive cooking demonstrations.
B.C.’s International Trade and Investment network are also gearing up for agrifood shows in other key markets around the world, such as the Salon de Gourmet
trade show in Madrid, Spain. The annual show is one of Europe’s largest speciality food trade shows, providing exhibitors an opportunity to enter into the lucrative European market.
The South Korean team are preparing for the Seoul Wine and Spirits Expo
running from April 21-23, 2016. The agrifoods market in South Korea is a developing opportunity for B.C. exporters. South Korea is the third largest spirit and wine market in Asia, with a wealthy middle class developing a taste for western style food and drinks, such as wine.
The international promotion of B.C. agrifoods in the past few years has received a significant boost from the Growing Forward 2 program
, a five-year agreement launched in 2013 that provides a $3-billion, federal-provincial-territorial government investment in innovation, competitiveness and market development. The governments of Canada and British Columbia
have invested more than $4.3 million though this agreement to support business development, innovation, food safety, and sustainability in B.C.’s growing agriculture sector.
British Columbia is recognized as having one of the most diverse agrifoods sectors
in Canada, with over 200 agricultural products, 100 seafood products and a globally recognized wine industry which encompasses over 200 wineries. British Columbia’s rich, fertile land, abundant fresh water supplies and varying geography create an ideal environment for growing high-quality specialty food products.
To learn more about B.C.’s thriving agrifoods industry
contact one of our International Trade and Investment Representatives.