B.C. Cherries Making their Way to Japan

B.C. Cherries Making their Way to Japan

September 19, 2018 Posted by Noor Subeh

Working closely with B.C.’s cherry growers, the federal government has secured access for fresh B.C. cherries to the Japanese market. According to industry experts B.C. cherry exports to Japan could be worth up to $8 million annually. The increased access to the Japanese market will advance competitiveness and create new opportunities for the fresh cherry sector, as well as drive economic growth and create more job opportunities in British Columbia. In 2017, Japan imported over $62.7 million of fresh cherries from around the world. This agreement will help Canada to reach the target of $75 billion in annual agrifood exports by 2025.
With a population of 127 million and imports of over $790 billion, Japan was the world's third-largest economy in 2016 after the United States and China. Japan is also one of Canada's most important economic and commercial partners. In 2016, Japan was the fourth-largest importer of agrifood and seafood products in the world and Canada's third-largest market for agrifood and seafood with exports of $4.2 billion.
Once the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) is in effect, Canadian agriculture and agrifood exports will benefit from preferential access to key Asian markets, including Japan. The CPTPP will be one of the largest free trade agreements in the world – 11 countries representing nearly 500 million people, with a combined GDP of $13.5 trillion, or 13.5% of global GDP. Through the CPTPP, Japan's tariffs of 8.5% on fresh cherries will be eliminated over five years from the agreement’s entry into force.
B.C. cherries are grown throughout interior regions of the province in areas such as the Okanagan and Creston Valley  during the months of June through early September. British Columbia has the perfect climate conditions for growing great cherries. B.C. produced Canada's largest fruit crop in 2015, with nearly 273,000 tonnes of fruit valued at over $372 million. Specifically, cherries generated $91.6 million in revenue. Cherries are one of B.C.’s most diverse fruit and nut exports – in 2017 B.C. cherries reached 29 markets.

Find out more about the opportunity to export or import B.C. cherries, as well as many other investment opportunities, by contacting one of our International Trade and Investment Representatives. We have representatives in the United States, China, Europe, India, Japan, South Korea, Southeast Asia and Vancouver. Or, stay up to speed on recent developments in B.C.’s priority sectors by connecting with us on LinkedIn and Twitter.


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