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Awe-Inspiring Mountains, Coastline and Lifestyle

Lifestyle and culture are attractive qualities of the communities of British Columbia (B.C.), Canada. We boast a wide range of activities and pursuits that make us an ideal place to find and keep talented employees.

With some of Canada’s highest overall education levels and life expectancy, see why people are naturally drawn to B.C.

Boardwalk stroll in Prince Rupert

Safety and Security

In B.C., robust municipal public services are responsible for fire protection and city streets, as well as maintaining recreational facilities, such as parks and community centres. Education, highways, and healthcare are managed by the provincial government.

Mountain biker crossing a log in Whistler

A Great Place to Live and Work

The Economist Intelligence Unit ranks Vancouver as one of the world’s most liveable cities and places six of Canada’s top 20 most livable cities in B.C. Mercer’s Quality of Living Ranking continues to rate Vancouver as the top city in the Americas and third in the world. These studies reflect British Columbia’s high levels of stability, health care, culture, environment, education, and infrastructure.


Our rich culture is powered by our people. B.C. is committed to true, lasting and meaningful reconciliation with Indigenous peoples, and as the most ethnically diverse province in Canada, our multicultural society helps nurture inclusiveness, understanding and mutual respect. In 2021, B.C.’s net migration reached more than 100,000 people – the highest annual total in 60 years.

Uvic students on laptops
Education Infographic - BC World Leaders

Education and Healthcare

Health and education are priorities in B.C., leading to significant results when ranked by the Conference Board of Canada. B.C. is third in the world against other provinces and international peer countries for life expectancy, as well as education and skills.

Natural Beauty

Our temperate climate and natural wonders provide a quality of life that draws people from around the world.Year-round outdoor opportunities are nearly endless – from world-renowned skiing in Whistler to glacial fjords and hot springs in the Great Bear Rainforest.

People crossing bridge while hiking along the coast in Prince Rupert.
Overhead view of Vancouver skyline

Urban Attractions

Vancouver not only ranks as one of the world’s most livable cities, but has also been called one of the bestfood cities in the world. Beyond food, our arts and cultural scene delights, with festivals, museums, live performances, indigenous art and more. Our eclectic food and craft beer scene are top notch. B.C. is the birthplace of Canadian craft beer, home to award-winning wineries, and boasts an abundance of fresh seafood and international cuisine.

Learn more about B.C.

Discover the sector or regional advantages to support your business. Learn more about community engagement and consulting with Indigenous people and First Nations communities in British Columbia.